
Nourish to Flourish Challenge
September is National Fruits & Veggies Month! This observance was created to raise awareness about the health benefits of eating more fruits and vegetables and to encourage people to make produce a bigger part of their daily diet. With nearly 9 out of 10 Americans not getting enough of these essential foods, the month is a reminder to “have a plant” and enjoy the physical, emotional, and social benefits they provide.
At The Then Who Brand®, we believe that health is the foundation of wealth — and nourishing your body is one of the most powerful investments you can make in your legacy. That’s why we’re hosting the Nourish to Flourish Challenge this September: to inspire our community to prioritize wellness, boost energy, and build habits that support both personal health and generational impact. By taking part, you’re not just eating better... you’re choosing to fuel your future. 🌱
Frequently Asked Questions
What is the Nourish to Flourish Challenge?
It’s a 30-day community challenge hosted by The Then Who Brand® during September, encouraging participants to add fruits and vegetables to every meal and snack while focusing on healthy, whole foods. The goal is to boost energy, improve wellness, and build the foundation for long-term wealth through better health.
Do I have to be fully plant-based to join?
Not at all! You can create your own version of the challenge that best fits your needs and goals — as long as you’re incorporating fruits and vegetables into every meal and snack.
What’s included when I sign up?
You’ll receive a downloadable 30-day challenge tracker, weekly tips and meal ideas, access to an optional weekly accountability call, and a supportive community cheering you on.
How do I join the accountability calls?
Once you sign up, you’ll get an email each week with the Zoom link for our optional Sunday check inn calls, where we share wins, challenges, and recipes.
How much does it cost to join?
It’s completely free! This challenge is our way of giving back to the community, inspiring healthier habits, and proving that health is wealth.